Central auction expansion with roses launched

Over the past few months, hard work has been done on the implementation plans for the expansion of the central clocks. In mid-November, 5 steps will be taken to extend the C06 clock with Rijnsburg and to merge the rose clocks of Aalsmeer, Naaldwijk, and Rijnsburg into 4 new central clocks. Renew at auction“We know … ادامه

Memorial tribute established honoring Katie Kennicott

A Memorial Tribute has been established through the American Floral Endowment (AFE) honoring Kathleen ‘Katie’ Kennicott, who passed away on October 13, 2023, at the age of 86. Many in the floral industry knew Katie Kennicott best as the sunny, astute, and engaging wife (64 years) of Harrison ‘Red’ Kennicott of the Chicago-based wholesale distributor … ادامه

Billigblomst opens first shop in Copenhagen

Billigblomst, a chain of plant centers in Denmark, announces that they are launching Billigblomst City: a new retail chain that will offer the same quality with a slightly smaller assortment than customers are used to in large garden centers. The new concept will thus also make it possible for city dwellers to buy quality flowers … ادامه

Good results of Fundamental System Leap in Zantedeschia

The research into Zantedeschia is taking place in the context of the Fundamental System Leap PPP project. This project looks for new cultivation methods for flower bulbs. The aim is to significantly reduce the use of chemical crop protection by having the cultivation take place partly in a greenhouse. However, this new cultivation method needs … ادامه

Floward pledges 10% of Pink Collection sales to support breast cancer patients

This campaign is a true testament to Floward’s dedication to impactful CSR and making a positive difference in the lives of its community members. With breast cancer being the most common type of cancer in the world, Floward was adamant about playing an impactful role in contributing to the ongoing fight against this disease.